Ingaba imikhono yekofu yekofu eprintiweyo yesiNtu ibatsala njani abaThengi?

Imikhono yeKofu eprintiweyo ngokweSiko

Imikhono yekomityi yekofu eprintiweyo yesiko sisixhobo sokuthengisa esithandwa kakhulu esisetyenziswa ngamashishini abo bonke ubukhulu ukutsala abathengi kunye nokukhuthaza uphawu lwabo. Le mikhono ayinikeli nje injongo esebenzayo ngokukhusela izandla zabathengi kwiziselo ezishushu, kodwa ikwasebenza njengeseyile yamashishini ukubonisa uphawu, isilogeni, okanye nawuphi na umyalezo abafuna ukuwudlulisela. Kweli nqaku, siza kuphonononga indlela imikhono yekomityi yekofu eprintiweyo yesiko inokutsala abathengi ngokufanelekileyo kwaye incede amashishini agqame kwimarike yokhuphiswano.

Ukuphucula ukubonakala kweBrand

Imikhono yekomityi yekofu eprintiweyo yesiko yeyona ndlela ibalaseleyo kumashishini ukonyusa ukubonakala kwebrendi. Ngokubeka uphawu lwabo kunye nomyalezo webrand kule mikhono, amashishini anokuqinisekisa ukuba ngalo lonke ixesha umthengi ethatha ikomityi yekofu, bavezwa kuhlobo lwabo. Oku kubonakaliswa rhoqo kunceda ukuqinisa ukuqondwa kwebrendi kwaye kunokukhokelela ekwandeni kokuthembeka kwebrendi. Ukongeza, imikhono yekomityi yekofu eprintiweyo ihlala ibonwa ngabanye, njengoko abathengi bethatha ikofu yabo ekuhambeni. Oku kuthetha ukuba umyalezo wophawu lweshishini unokufikelela kubaphulaphuli ababanzi ngaphaya komthengi ngamnye osebenzisa umkhono wendebe.

Ukudala amava awodwa kwaye akhumbulekayo

Imikhono yekomityi yekofu eprintiweyo yesiko ivumela amashishini ukuba enze amava awodwa kwaye akhumbuleke kubathengi bawo. Ngokuyila ukutsala amehlo, ukuyila, kunye nobuhle bemikhono yekomityi, amashishini anokushiya umbono ongapheliyo kubathengi bawo. Umkhono wekomityi oyilwe kakuhle unokuvusa umdla, umdla, kunye nencoko phakathi kwabathengi, okwenza amava okusela ikofu ukuba abe mnandi ngakumbi. Abathengi banokukhumbula ishishini elihamba umgama owongezelelweyo ukudala amava omntu kunye nokuzibandakanya, ukwenza imikhono yekomityi yekofu eprintiweyo ibe sisixhobo esibalulekileyo sokuthengisa.

Ukuqhuba Uthethathethwano loMthengi

Imikhono yekomityi yekofu eprintiweyo yesiko inamandla okuqhuba ukubandakanyeka kwabathengi ngendlela yokuba iindlela zentengiso zemveli zingenako. Ngokubandakanya izinto ezisebenzisanayo ezinjengeekhowudi ze-QR, izibambo zemidiya yoluntu, okanye unikezelo lwentengiso kwimikhono yekomityi, amashishini anokukhuthaza abathengi ukuba banxibelelane ne-brand yabo ngendlela enentsingiselo. Ngokomzekelo, ikhowudi ye-QR kwi-sleeve yekomityi inokukhokelela abathengi kwintengiso ekhethekileyo okanye umdlalo omnandi we-trivia ohambelana ne-brand. Olu hlobo lothethathethwano aluphuculi kuphela amava omthengi kodwa lukwakhuthaza unxibelelwano olunamandla phakathi komthengi kunye neshishini.

Ukuma ngaphandle kwiMarike yoKhuphiswano

Kwimarike yanamhlanje ekhuphisanayo, amashishini ahlala ekhangela iindlela zokuma kwaye ahluke kwabo bakhuphisana nabo. Imikhono yekomityi yekofu eprintiweyo yesiko inika ithuba elikhethekileyo kumashishini ukuba abonise ubuchule kunye nobuchule babo ngelixa bekhuthaza ngokufanelekileyo uphawu lwabo. Ngokuyila imikhono yekomityi yesiko ebonisa ubuntu bohlobo lwabo, ixabiso, kunye namanqaku okuthengisa awodwa, amashishini anokuthimba ingqalelo yabathengi kwaye enze umbono ongalibalekiyo. Kulwandle lweekomityi zekofu eziqhelekileyo, umkhono oprintiweyo wesiko unokuba ngumahluko owahlula ishishini kwaye utsale abathengi abatsha.

Ukwandisa ukunyaniseka koMthengi kunye noGcino

Enye yeenzuzo eziphambili zokusebenzisa imikhono yekomityi yekofu eprintiweyo njengesixhobo sokuthengisa kukukwazi kwabo ukwandisa ukunyaniseka kwabathengi kunye nokugcinwa. Xa abathengi beziva benxibelelana nebrendi kwaye benamava akhuthazayo ekusebenzisaneni nalo, kunokwenzeka ukuba babe ngabathengi abaphindayo. Imikhono yekomityi eprintiweyo yesiko idala imvakalelo yokuthembeka kwebrendi ngokwenza abathengi bazive bexatyisiwe kwaye bexatyiswa. Ukongeza, amashishini anokusebenzisa imikhono yekomityi ukunika unyuso olukhethekileyo, izaphulelo, okanye imbuyekezo kubathengi, ebakhuthaza ngakumbi ukuba babuye. Ngokutyala imali kwimikhono yekomityi yekofu eprintiweyo yesiko, amashishini anokukhulisa ubudlelwane obuhlala ixesha elide kunye nabathengi bawo kwaye akhuthaze ukunyaniseka kwebrand ngokuhamba kwexesha.

Ukuqukumbela

Ukuqukumbela, imikhono yekomityi yekofu eprintiweyo yesiko sisixhobo esinamandla sokuthengisa esinokunceda amashishini atsale abathengi kwaye avelele kwimarike yokhuphiswano. Ukusuka ekuphuculeni ukubonakala kohlobo ukuya ekuqhubeni ukuzibandakanya kwabathengi kunye nokwandisa ukunyaniseka, imikhono yekomityi yesiko ibonelela ngoluhlu lweenzuzo ezinokuchaphazela ngokufanelekileyo umgca osezantsi weshishini. Ngokutyala imali kwimikhono yekomityi yokuyila kunye neyenzelwe umntu, amashishini anokwenza amava awodwa kwaye akhumbuleke kubathengi bawo ngelixa ekhuthaza ngokufanelekileyo uphawu lwawo. Ngeengenelo ezininzi ezinokuthi zinikezelwe, imikhono yekomityi yekofu eprintiweyo yesiko sisicwangciso sokuthengisa ekufuneka sinakho kulo naliphi na ishishini elijonge ukwenza uluvo oluhlala luhleli kubaphulaphuli abajolise kubo.