Iqabane Elinye Lokupakisha.
Iimfuno ezininzi zeNkonzo yokutya.
Izisombululo zokupakisha ukutya zobungcali nezinobuhlobo nokusingqongileyo ezenzelwe ukuhlangabezana neemfuno ezahlukeneyo zenkonzo yokutya, ezixhasa iimpawu ezinomgangatho othembekileyo, uyilo olukrelekrele, kunye nemveliso enokwandiswa.
Kutheni Kubalulekile Ukupakishwa Okunophawu?
Ukupakisha uphawu yeyona nto iphambili nenamandla phakathi kophawu kunye nabathengi balo. Kwimarike yanamhlanje ekhuphisana kakhulu, ukupakisha kudla ngokubumba umbono wokuqala - kwaye loo mbono wokuqala uhlala ugqiba ukuba ukuthengwa kwenziwe na.
Yiyo loo nto ukukhetha iqabane elifanelekileyo lokupakisha kubalulekile.
Ukupakisha okwenziwe ngokwezifiso okugqwesileyo, okusemgangathweni ophezulu kuphucula umfanekiso webhrendi kwaye komeleza ukubonwa ngamehlo. Kukwaxhasa ukubeka izinto kwizinga eliphezulu, kwakha ukuthembana kwabathengi, kwaye kuqhuba ukuthengwa okuphindaphindiweyo.
Kwiivenkile zokutyela ezithengiswa ngemixokelelwane, abavelisi bokutya, kunye neebhrendi zokuthengisa, inkqubo yokupakisha edibeneyo yinxalenye ebalulekileyo yokwakha ukulingana kwebhrendi yexesha elide. Ngokukhetha isisombululo sobuchwephesha sokupakisha esenziwe ngokwezifiso, yonke imveliso eboniswayo iba lithuba lokunxibelelana ngebhrendi - ukunceda iimveliso zakho zibonakale kwindawo yemarike enabantu abaninzi.
20
YEARS OF EXPERIENCE
6000 +
6000 SQUARE METER
Inkqubo yokujoyina
Yazisa malunga nokubekwa kwebhrendi, iimeko zokusetyenziswa, kunye neemfuno zokwenza ngokwezifiso (ilogo / imibala / izinto / ubungakanani)
Iqela leengcali libonelela ngezisombululo zoyilo lokupakisha kunye neesampuli zezinto ezibonakalayo
Abathengi bahlola iisampulu, benze uhlengahlengiso kunye nokulungiswa kude kube kwaneliseka
Velisa ngokwesisombululo esiqinisekisiweyo, ngolawulo olupheleleyo lomgangatho kuyo yonke inkqubo, kwaye unikezele ngexesha
Uphawu lwentsebenziswano
Imibuzo Ebuzwa Rhoqo malunga nokuPakisha okuBranded
1
Ingakanani i-Oda yakho encinci (MOQ)?
Kwiimveliso ezininzi zokupakisha iphepha ezenziwe ngokwezifiso, i-MOQ yethu eqhelekileyo yiiyunithi ezili-10,000. Eli nani limiselwe ukunceda iimpawu ukuba zifumane ibhalansi efanelekileyo phakathi kokusebenza kakuhle kweendleko kunye nolawulo lwezinto ezikhoyo. Nangona kunjalo, kwiimveliso ezithile—ezifana nemikhono yekomityi, iphepha elingangeni mafutha, kunye neestraw zephepha—i-MOQ inokuba phezulu ngenxa yeemfuno ezithile zenkqubo yokuvelisa kunye nokuprinta.
2
Ngaba amaxabiso akho ayakhuphisana? Ngaba ninikezela ngamaxabiso ahlukeneyo?
Sinikezela ngesakhiwo samaxabiso esisekelwe kumthamo okhuphisanayo: okukhona ubungakanani beodolo bukhulu, kokukhona ixabiso leyunithi liba lihle ngakumbi. Sisebenzisa imodeli ethe ngqo evela kumzi-mveliso kunye nemigca yethu yemveliso (equka izixhobo ezingaphezu kwama-200), siphucula isakhiwo sethu seendleko ngelixa siqinisekisa umgangatho ophezulu, okusivumela ukuba sinikeze izicwangciso zamaxabiso ezizinzileyo kubudlelwane bexesha elide.
3
Ingaba umgangatho wemveliso uyahambelana? Uqinisekisa njani ukuba iyafana?
Siseke inkqubo yolawulo lomgangatho ebanzi esebenzisa iinkqubo zokuhlola ezingqongqo kuzo zonke izigaba—ukusuka ekuthengweni kwezinto eziluhlaza ukuya ekuthunyelweni kweempahla ezigqityiweyo. Sisebenzisa iinkqubo zemveliso ezisemgangathweni kunye nezixhobo ezizenzekelayo, siqinisekisa ukuhambelana nokuzinza kwebhetshi nganye yemveliso ngokwemilinganiselo, ukuchaneka kokuprinta, kunye nokuthembeka kwesakhiwo.
4
Ngaba uneziqinisekiso ezifanelekileyo zamazwe ngamazwe?
Sifumene iziqinisekiso ezininzi zamazwe ngamazwe—kuquka i-BRC, i-FSC, i-BSCI, i-ISO, i-SMETA, kunye ne-ABA (e-Australia)—ukuqinisekisa ukuba iimveliso zethu ziyahlangabezana neemfuno zemarike yehlabathi malunga nokhuseleko lokutya, uzinzo lokusingqongileyo, kunye noxanduva loluntu, nto leyo ezenza zifaneleke ukuthengwa kwihlabathi liphela.
5
Ngaba uyayixhasa indlela yokwenza izinto ngokwezifiso (i-OEM/ODM)?
Sixhaswa ziinkqubo ezahlukeneyo—ezifana nokuprinta okumacala mabini, ukubumba, ukuprinta i-UV, kunye nokunyathela okushushu—sinikezela ngeenkonzo ezibanzi zokwenza ngokwezifiso. Ezi ziquka uyilo lwesakhiwo, ukulungiswa kobukhulu, ukukhethwa kwezinto, kunye nokuprinta imizobo kunye neelogo. Ngamava amaninzi kwi-R&D kunye noyilo lweemveliso ezinelungelo elilodwa lomenzi, singanceda iimpawu ekudaleni izisombululo zokupakisha ezahlukeneyo.
6
Zithini iixesha zakho zokuhambisa imveliso kunye nezakhono zakho zokuhambisa?
Sisebenzisa amandla amakhulu emveliso yesakhiwo sethu esingama-538,000 sq ft (≈12.3 eehektare) kunye nabasebenzi abangaphezu kwama-400, sinezakhono zokuhambisa ezizinzileyo nezisebenzayo. Siqinisekisa ukuhanjiswa kwee-odolo ezisemgangathweni ngokuthembekileyo ngaphakathi kwamaxesha avunyelwene ngawo, ngelixa sikwabonelela ngolungelelwaniso lwee-odolo ezingxamisekileyo ukuze kuhlangatyezwane neeshedyuli ezithile zokuhanjiswa kweemveliso ezahlukeneyo.
7
Ngaba unamava ekuthumeleni impahla kwamanye amazwe kunye nokuhambisa impahla kwamanye amazwe?
Sinamava angaphezu kweminyaka eli-18 kurhwebo lwamazwe ngamazwe kunye nokuthumela ngaphandle. Sinolwazi oluhle ngemibandela yorhwebo lwamazwe ngamazwe efana ne-FOB kunye ne-CIF, kwaye sigcina izakhono eziqinileyo zokuhambisa impahla kwamanye amazwe kunye nokususwa kwempahla, nto leyo esenza sikwazi ukubonelela abathengi ngeenkonzo ezipheleleyo, ezifikelela kwindawo enye ukusuka kwimveliso ukuya ekuhanjisweni kwayo kokugqibela.
8
Ngaba niyazibonelela iinkonzo zokuthatha iisampulu? Zithini ixesha kunye neendleko zokuthatha iisampulu?
Sinikezela ngeenkonzo zokuthatha iisampulu ngokukhawuleza ukunceda abathengi ekuqinisekiseni uyilo, izixhobo, kunye nomgangatho wokuprinta ngaphambi kokuba kwenziwe imveliso enkulu. Ixesha lokufumana iisampulu lidla ngokuba lifutshane, kwaye sinokuhlangabezana neemeko ezininzi zohlengahlengiso ngokusekelwe kwiimfuno zabathengi ukuqinisekisa ukuba iziphumo zokugqibela zihambelana ngokupheleleyo nemigangatho yeempawu zabo.
9
Ingaba izinto zakho zokupakisha ziyahambelana nemigaqo yokhuseleko lokutya kunye neyokusingqongileyo?
Zonke iimveliso zethu zokupakisha zilandela ngokungqongqo imigangatho yamazwe ngamazwe yokhuseleko lokutya kunye nokukhuselwa kwendalo. Oku kuquka ukusetyenziswa kwezinto ezinokuphinda zisetyenziswe nezifumaneka ngokuzinzileyo; iziqinisekiso ezifanelekileyo—ezifana ne-FSC, i-BRC, kunye ne-ISO—zinokubonelelwa xa ziceliwe. Siye sazi kakuhle iindlela ezahlukeneyo zokwenza izinto zokugquma ezinokubola ngokupheleleyo, kuquka ifomula yethu yokugquma esekwe emanzini ("iMei's Waterbase"). Le teknoloji isivumela ukuba sibeke phambili ukhuseleko ngelixa ngaxeshanye sinikezela ngeenzuzo ezibalulekileyo kwindalo kunye neenzuzo zeendleko (ukunciphisa iindleko malunga ne-45% xa kuthelekiswa nezinto zokugquma ezisekwe emanzini zemveli).
10
Ngaba unawo amandla okuqinisekisa ukuba kukho unikezelo oluzinzileyo noluhlala ixesha elide?
Sinezakhono zokuvelisa eziqinileyo nezinkulu kunye nenkqubo yokuhambisa izinto eziqinileyo, nto leyo esenza sikwazi ukuxhasa iimfuno zobudlelwane bexesha elide zabathengi bethu. Nokuba sikhonza iivenkile zokutyela, iimveliso zokutya, okanye iinethiwekhi zokusasaza ezinkulu, sixhotyiswe ngokupheleleyo ukubonelela ngamandla okuvelisa ahambelanayo kunye nokuthembeka okuqinisekisiweyo kokubonelela ngezinto.
Qhagamshelana Nathi
Ukuba unemibuzo malunga neemveliso okanye iinkonzo zethu, zive ukhululekile ukunxibelelana neqela lenkonzo yabathengi. Nika amava akhethekileyo kubo bonke ababandakanyeka kwibhrendi ethile. Sinexabiso elifanelekileyo kunye neemveliso ezikumgangatho ophezulu kuwe.
Injongo yethu kukuba ibe lishishini elineminyaka eli-100 ubudala ngembali ende. Siyakholelwa ukuba i-UChampak iya kuba yeyakho iqabane lakho lokupakisha.
