Ingasetyenziselwa Njani Imikhono Yendebe Eshicilelweyo Ukuthengisa?

Kutheni Usebenzisa imikhono yendebe eprintiweyo ukuthengisa?

Imikhono yekomityi eprintiweyo sisixhobo esihlala singahoywa kodwa esisebenzayo sokuthengisa kumashishini abo bonke ubukhulu. Ngelixa wonke umntu esazi ukuba iikomityi zekofu ziyindlela entle yokufumana umyalezo wakho phaya, abantu abaninzi abaqondi ukuba imikhono yekomityi inokwenziwa ngokwezifiso kunye nelogo yakho, umyalezo, okanye uphawu. Kweli nqaku, siza kuphonononga iindlela ezahlukeneyo apho imikhono yekomityi eprintiweyo ingasetyenziselwa iinjongo zokuthengisa, kukunceda ukuba uphume kukhuphiswano kwaye utsale abathengi abatsha.

Ukwandiswa koLwazi ngeBrand

Enye yeenzuzo ezicacileyo zokusebenzisa imikhono yekomityi eprintiweyo yokuthengisa kukwandisa ulwazi lwe-brand abanokubonelela ngalo. Xa abathengi bebona uphawu lwakho okanye umyalezo kumkhono wekomityi, kunokwenzeka ukuba bakhumbule ibhrendi yakho kwaye bayinxulumanise namava alungileyo. Oku kunokukhokelela ekwandeni kokuqondwa kophawu kunye nokuthembeka kwabathengi, ekugqibeleni uqhube ukuthengisa kunye nokunceda ishishini lakho likhule.

Xa abathengi bethatha ikofu yabo ekuhambeni, bahlala behamba nayo njengoko behamba ngosuku lwabo. Oku kuthetha ukuba uphawu lwakho luya kuboniswa kwiindawo ngeendawo ezahlukeneyo, ukufikelela kubaphulaphuli abaninzi abanokuba ngabathengi. Nokuba bahleli kwivenkile yekofu, behamba esitratweni, okanye behleli kwidesika yabo emsebenzini, abantu baya kubona uphawu lwakho kwaye bayikhumbule ngexesha elizayo xa befuna iimveliso okanye iinkonzo zakho.

Ukudala uQhagamshelwano lomntu

Ukongeza ekwandiseni ulwazi lwebrendi, imikhono yekomityi eprintiweyo inokunceda ukwenza unxibelelwano lobuqu kunye nabathengi bakho. Ngokwenza ngokwezifiso imikhono yekomityi yakho ngomyalezo ohambelana nabaphulaphuli ojolise kubo, unokubonisa ukuba uyaziqonda iimfuno zabo kunye nexabiso labo, ukwakha ukuthembela kunye nokunyaniseka kubathengi bakho.

Umzekelo, ukuba ulishishini lasekhaya, ungaprinta imikhono yekomityi ngomyalezo oqaqambisa unxibelelwano lwakho noluntu. Oku kunokuba yiyo nantoni na ukusuka kwindawo ephawulekayo yendawo ukuya kwisiganeko esidumileyo sasebumelwaneni, ukunceda abathengi ukuba bazive benekratshi kunye nokunyaniseka kwi-brand yakho. Ngokungena kwiimvakalelo zabo ngale ndlela, unokwenza unxibelelwano oluhlala luhleli oluya kugcina abathengi bebuya ngakumbi.

Ukuqhuba Uthethathethwano ngeeKhowudi zeQR

Enye indlela entsha yokusebenzisa imikhono yekomityi eprintiweyo ukuthengisa kukubandakanya iikhowudi zeQR kuyilo lwakho. Ngokubandakanya ikhowudi ye-QR kumkhono wekomityi yakho, ungaqhuba ukubandakanyeka kunye ne-brand yakho ngendlela edibeneyo kwaye ilungele abathengi.

Xa abathengi bebona ikhowudi ye-QR kumkhono wekomityi yabo, banokuyiskena ngokulula nge-smartphone yabo ukufikelela kwizinto ezahlukeneyo zedijithali, njengewebhusayithi yakho, amaphepha eendaba ezentlalo, okanye iintengiso ezikhethekileyo. Oku akukhuthazi kuphela abathengi ukuba bazibandakanye ne-brand yakho kwi-intanethi kodwa ikwabonelela ngolwazi oluxabisekileyo olunokunceda ukuqhuba intengiso kunye nokwandisa ukunyaniseka.

Ukunikezela ngezaphulelo kunye nenkuthazo

Imikhono yekomityi eprintiweyo ingasetyenziselwa ukunika izaphulelo kunye nenkuthazo kubathengi, ukunceda ukuqhuba intengiso kunye nokukhuthaza ukuphinda ishishini. Ngokuprinta umnikelo okhethekileyo okanye ikhowudi yekhuphoni kumkhono wendebe yakho, unokuhenda abathengi ukuba bathenge okanye babuyele kwishishini lakho kwixesha elizayo.

Umzekelo, unokuprinta ikhowudi kumkhono wakho wekomityi enika abathengi ipesenti yokuthenga kwabo okulandelayo okanye into yasimahla kunye neodolo yabo. Oku akuvuzi kuphela abathengi ngokunyaniseka kwabo kodwa kubakhuthaza ukuba babuyele kwishishini lakho, ukonyusa ukugcinwa kwabathengi kunye nokuqhuba ukuthengisa.

Phumani kuKhuphiswano

Kwindawo yentengiso enabantu abaninzi, kubaluleke ngakumbi kunangaphambili ukufumana iindlela zokuphuma kukhuphiswano kwaye utsale abathengi abatsha. Imikhono yekomityi eprintiweyo inikezela ngendlela ekhethekileyo kunye neyilayo yokwahlula uphawu lwakho kwaye ubambe ingqalelo yabathengi abanokubakho.

Ngokuyila imikhono yekomityi ebambe iliso ebonisa uphawu lwakho, uphawu, okanye umyalezo okrelekrele, unokwenza amava akhumbulekayo kubathengi abakwenza wahluke kukhuphiswano. Nokuba ulishishini elincinci elijonge ukwenza impembelelo enkulu okanye iqumrhu elikhulu elijonge ukuhlaziya isicwangciso sakho sokuthengisa, imikhono yekomityi eprintiweyo inokukunceda ukuba ugqame kwaye wenze umbono ongapheliyo kubathengi.

Ukuqukumbela

Imikhono yekomityi eprintiweyo sisixhobo sokuthengisa esiguquguqukayo nesisebenzayo esinokunceda amashishini abo bonke ubukhulu bonyuse ulwazi lophawu, enze unxibelelwano lobuqu nabathengi, aqhube ukubandakanyeka ngeekhowudi ze-QR, anike izaphulelo kunye nenkuthazo, kwaye agqame kukhuphiswano. Ngokusebenzisa amandla emikhono yekomityi, amashishini anokufikelela kubaphulaphuli abaninzi abanokuba ngabathengi kwaye aqhube ukuthengisa ngendlela yokuyila kunye nentsha.

Nokuba uyivenkile yekofu yendawo ejonge ukutsala abathengi abatsha okanye uphawu lwesizwe olujonge ukuhlaziya isicwangciso sakho sokuthengisa, imikhono yekomityi eprintiweyo inikezela ngesisombululo esikhethekileyo kunye nexabiso elisebenzayo lokukhuthaza ibhrendi yakho kunye nokuqhuba ukukhula. Ngoyilo oluchanekileyo kunye nomyalezo, imikhono yekomityi inokukunceda ukuba udibanise nabathengi kwinqanaba lomntu kwaye wenze impembelelo ehlala ihleli eya kubagcina bebuya ngakumbi.