M'nthawi yomwe chidziwitso cha chilengedwe chikuwongolera zomwe ogula amakonda komanso machitidwe amabizinesi mofananamo, momwe timapangira zinthu zofunika tsiku lililonse ndikuwunikiridwa mosalekeza. Zina mwazinthu zambiri zomwe zasintha kuti zikhazikike, kuyika masangweji kumakhala kodziwika bwino chifukwa cha kupezeka kwawo m'malesitilanti, ma delis, malo ogulitsira zakudya mwachangu, komanso kugwiritsa ntchito kunyumba. Pachikhalidwe cholamulidwa ndi zotengera zapulasitiki, niche iyi yalandira posachedwa mabokosi a masangweji a Kraft ngati njira yotheka komanso yokoma zachilengedwe. Kaya ndinu eni malo odyera omwe mukufuna kuchepetsa momwe chilengedwe chanu chikuyendera kapena ogula ozindikira omwe akufuna kumvetsetsa zomwe zilipo, kuwona kusiyana pakati pa mabokosi a masangweji a mapepala a Kraft ndi zosankha zamapulasitiki zachikhalidwe kungapereke chidziwitso chofunikira.
Nkhaniyi ikuyang'ana pakuwunika koyerekeza pakati pa mitundu iwiri yapaketiyi poyang'ana magalasi a momwe chilengedwe chimakhudzira, kulimba, kutsika mtengo, kugwiritsa ntchito, komanso kukopa kokongola. Tili ndi cholinga chotsogolera owerenga kupanga zisankho zomwe zimagwirizana ndi zofunikira zonse komanso kudzipereka pakukhazikika.
Kukhudzidwa Kwachilengedwe ndi Kukhazikika
Vuto lalikulu la kuipitsidwa kwa pulasitiki kwapangitsa kuti pakhale njira zobiriwira m'makampani olongedza katundu. Mabokosi a masangweji a mapepala a Kraft amakwera kwambiri munkhaniyi, okondweretsedwa chifukwa cha zongowonjezera komanso kuwonongeka kwawo. Zotengedwa makamaka kuchokera ku nkhuni zamatabwa, zomwe nthawi zambiri zimachotsedwa ku nkhalango zosamalidwa bwino, mabokosi a mapepala a Kraft amatha kuwonongeka mkati mwa miyezi ingapo pansi pa chilengedwe. Amatha kubwezeretsedwanso mosavuta, zomwe zimapangitsa kuti pakhale malo ocheperako poyerekeza ndi pulasitiki. Mosiyana ndi izi, zotengera zamasangweji zamapulasitiki zachikhalidwe nthawi zambiri zimadalira ma polima opangidwa ndi petroleum, omwe ndi osakhazikika. Mapulasitikiwa amapitilirabe m'chilengedwe kwa zaka mazana ambiri, ndipo nthawi zambiri amakhala m'nyanja zam'madzi ndi malo otayirapo, motero amakulitsa mavuto oyipitsa.
Kuphatikiza apo, kupanga mapepala a Kraft nthawi zambiri sikukhala ndi mphamvu zambiri ndipo kumaphatikizapo mankhwala oopsa ochepa, zomwe zimapangitsa kuti mpweya wowonjezera kutentha ukhale wotsika. Kupanga pulasitiki, kumapitilirabe kudalira mafuta opangira zinthu zakale komanso njira zovuta zamankhwala. Compostability ndi mwayi wina wofunikira wa mabokosi a mapepala a Kraft, makamaka ngati ali osakutidwa kapena ophimbidwa ndi lining losawonongeka. Zotengera zambiri zamapulasitiki wamba sizipereka izi. Komabe, ndikofunikira kuzindikira kuti sizinthu zonse zamapepala a Kraft omwe amapangidwa mofanana; ena amaphatikiza zomangira zapulasitiki kuti zithandizire kukana chinyezi, zomwe zitha kusokoneza kubwezeredwanso. Chifukwa chake, kusankha giredi ndi chiphaso (monga chiphaso cha FSC) ndikofunikira kwambiri poganizira za phindu la chilengedwe.
Mwachidule, malinga ndi chilengedwe, mabokosi a masangweji a pepala a Kraft nthawi zambiri amatulutsa kuipitsa pang'ono, kutulutsa mpweya wocheperako, ndikupereka njira zabwino zopangira moyo, ndikuzilemba ngati chisankho chapamwamba pakuyika zinthu zachilengedwe.
Kukhalitsa ndi Chitetezo Chakudya
Kupaka masangweji sikuyenera kungowonetsa zachilengedwe komanso kuwonetsetsa kuti zomwe zili mkatizi zimakhala zatsopano, zowoneka bwino komanso zopanda chisokonezo. Zotengera zapulasitiki zimakondedwa chifukwa cha kulimba kwawo. Amapereka chitetezo chabwino kwambiri ku chinyezi chakunja, mpweya, ndi kuwonongeka kwakuthupi. Kusasunthika kwawo kumathandiza kuti masangweji azikhala mwatsopano komanso kupewa kuipitsidwa. Kuphatikiza apo, mabokosi apulasitiki nthawi zambiri amakhala owonekera, zomwe zimalola makasitomala kuwona zomwe zili mkatimo mosavuta, zomwe zimawonjezera magwiridwe antchito awo ogulitsa ndi ogulitsa chakudya.
Poyerekeza, mabokosi a masangweji a Kraft amawonetsa mphamvu zawo ndi zovuta zawo. Ngakhale pepala la kraft limakhala lamphamvu mwachilengedwe komanso losatha kung'ambika chifukwa cha ulusi wake wandiweyani, limakhala lolimba kwambiri kuposa pulasitiki, zomwe zingapangitse kuti lisatetezeke ku chinyezi ndi mafuta. Kuti athetse zofooka izi, mabokosi ambiri a masangweji a Kraft amapangidwa ndi zokutira kapena zomangira zomwe zimapereka madzi ndi kukana mafuta popanda kugwiritsa ntchito pulasitiki. Kutsogola kwa zokutira zokhala ndi bio kwapangitsa kuti pakhale kulimba komanso chitetezo, ngakhale nthawi zina pamtengo wokwera. Pankhani ya kukhulupirika kwapangidwe, mabokosi a mapepala a Kraft nthawi zambiri amakhala olimba mokwanira kuti agwire masangweji popanda kugwa kapena kupindika, makamaka akapangidwa ndi m'mbali zolimba kapena zigawo zowonjezera.
Chofunikira chimodzi chofunikira ndichakuti mabokosi amapepala a Kraft amapangidwa kuti azigwiritsidwa ntchito kwakanthawi kochepa ndipo ndi oyenera kugwiritsa ntchito mwachangu. Kusungidwa kwanthawi yayitali kapena kunyamula m'malo achinyezi kungapangitse pepala kufooka. Kumbali inayi, zotengera zapulasitiki zimatha kusindikizidwanso ndikugwiritsidwanso ntchito kangapo, ndikuwonjezera moyo wawo wautali. Ngakhale zili choncho, kukulirakulira paziletso za pulasitiki zogwiritsidwa ntchito kamodzi kwathandizira zatsopano pamapaketi opangidwa ndi mapepala kuti apereke chitetezo chokwanira chomwe chimatsutsana ndi pulasitiki.
M'malo mwake, pulasitiki imatha kukhalabe m'mphepete mwa kukhazikika komanso kuteteza chinyezi, koma mabokosi amakono a masangweji a Kraft amatseka kusiyana ndi zatsopano zomwe zimagwira ntchito zomwe zimasunga chakudya chabwino popanda kuwononga chilengedwe.
Kuganizira Mtengo ndi Kutheka Kwachuma
Mabizinesi akamayesa zosankha zamapaketi, mtengo umakhalabe chinthu chofunikira. Zotengera zamasangweji zamapulasitiki zachikhalidwe zidapindula kale ndi kupanga kwakukulu ndikukhazikitsa maunyolo operekera, omwe nthawi zambiri amamasulira mitengo yotsika. Zopangira zopangira mapulasitiki zimakhala zotsika mtengo, ndipo njira zopangira zimakhala zokongoletsedwa bwino, zomwe zimapangitsa kuti pakhale chuma chambiri. Kwa makampani ambiri ogwira ntchito zazakudya, makamaka omwe amagwira ntchito zambiri, zopindulitsa zachuma zakhala zikulungamitsa kwa nthawi yayitali kukonda pulasitiki.
Mosiyana ndi zimenezi, mabokosi a masangweji a Kraft, pamene akupeza mphamvu, nthawi zambiri amabwera pamtengo wokwera kwambiri. Izi mwina zimatheka chifukwa cha zinthu zolowetsamo, zomwe zimafuna mayendedwe okhazikika a nkhalango ndi kukonza kovutirapo. Zovala zokomera eco kapena zida zapadera zomwe zimapangitsa kuti chinyezi chisasunthike zimawonjezeranso ndalama zopangira. Kuphatikiza apo, msika waposachedwa kwambiri wazolongedza zinthu zachilengedwe sunakwaniritsidwebe ngati mapulasitiki, zomwe zimakhudza mitengo.
Komabe, chithunzi chachuma chikukula. Kuchulukirachulukira kwa malamulo oletsa kugwiritsa ntchito pulasitiki kumalimbikitsa makampani kuti asinthe ndikutengera ndalama zomwe zimagwirizana ndi njira zina zokhazikika. Zolimbikitsa, zopereka, ndi nthawi yopuma misonkho zomwe cholinga chake ndi kulimbikitsa kuyika zobiriwira zimachepetsa kusiyanasiyana kwamitengo. Kufunitsitsa kwa ogula kuti azilipira ndalama zogulira zinthu zosamalira zachilengedwe kumalimbikitsanso momwe msika ulili. Kwa mabizinesi ang'onoang'ono mpaka apakatikati, kupeza mabokosi a mapepala a Kraft kumatha kukhala opikisana potengera zabwino zamtundu ndi kukhulupirika kwamakasitomala olumikizidwa ndi machitidwe okhazikika.
Ndikofunikiranso kulingalira za ndalama zobisika zomwe zimagwirizanitsidwa ndi pulasitiki yachikhalidwe, monga kuyeretsa chilengedwe, kuwongolera zinyalala, ndi chindapusa chowongolera zomwe zingakhudze phindu lonse. Mukaganizira zaubwino wanthawi yayitali wopititsa patsogolo mbiri komanso kutsata malamulo amtsogolo, mabokosi a masangweji a Kraft amakhala opindulitsa pazachuma, ndipo nthawi zambiri amakhala abwino.
Kusavuta Kugwiritsa Ntchito ndi Kuchita Pantchito
Zochitika za ogwiritsa ntchito zimakhala ndi gawo lofunikira kwa onse ogwira ntchito zamabizinesi ndi ogula, zomwe zimakhudza kusankha kwa masangweji. Zosankha zamapulasitiki zachikhalidwe nthawi zambiri zimabwera ndi zinthu monga zotsekera zotsekera, zowonekera, ndi kusanjika, zomwe zimathandizira kusungirako, mayendedwe, ndikuwonetsa. Makasitomala amasangalala kuwona sangweji asanagule, ndipo ogulitsa amayamikira kulongedza komwe kumachepetsa kutayikira ndikufulumizitsa ntchito.
Mabokosi a masangweji a Kraft a pepala, kumbali ina, amapereka chidziwitso chosiyana komanso chogwira ntchito. Nthawi zambiri amaphatikiza mapangidwe opindika omwe ndi osavuta kusonkhanitsa ndi kutaya. Kupumira kwawo kungathandize kuchepetsa condensation, yomwe nthawi zina imayambitsa mapulasitiki apulasitiki, zomwe zingathe kulimbikitsa masangweji atsopano. Komabe, mabokosi amapepala nthawi zambiri amakhala osawoneka bwino, zomwe zimatha kukhala zovuta pazowonetsera pokhapokha ngati ziphatikizidwe ndi mazenera odulidwa kuchokera kumakanema osawonongeka.
Mbali ina yothandiza ndikusintha mwamakonda. Mapepala a Kraft ndi osinthika kwambiri posindikiza ndi kuyika chizindikiro, opatsa mabizinesi ufulu wopanga kuti apititse patsogolo kutsatsa kwawo mwachindunji pabokosi. Kuchokera ku ma logo kupita ku mauthenga a chilengedwe, kuyika mapepala kumatha kukhala ngati chinsalu chofotokozera nkhani zomwe zimayenderana ndi makasitomala ozindikira zachilengedwe.
Komabe, kutaya ndi kuyeretsa ndi mapepala kungakhale kosiyana kwambiri. Mosiyana ndi zotengera zapulasitiki, zomwe zimatha kutsukidwa ndikugwiritsidwanso ntchito kapena kubwezerezedwanso (malingana ndi mtundu wake), mabokosi a masangweji a Kraft amapangidwa kuti azigwiritsidwa ntchito kamodzi komanso kompositi. Kumasuka kwa kutaya mu mitsinje ya zinyalala zokomera zachilengedwe kumatha kukhala kwabwino kapena koyipa kutengera kapangidwe kameneka komanso machitidwe a kasitomala.
Pamapeto pake, mitundu yonse yolongedza imakwaniritsa zofunikira zenizeni koma imayang'anira zofunikira zosiyana pang'ono: pulasitiki imatsindika kuwoneka ndi kukonzanso; pepala likuwunikira kukhazikika ndi kusiyanitsa kwamtundu kudzera mukuchitapo kanthu tactile.
Kukopa Kokongola ndi Kuwona kwa Ogula
Pamsika wampikisano wonyamula zakudya, kukongola ndi malingaliro a ogula nthawi zambiri kumapereka zosankha zamapaketi. Zotengera za masangweji za pulasitiki, zokhala ndi zonyezimira komanso makoma owoneka bwino, zakhala zikugwirizana ndi zosavuta zamakono komanso zaukhondo. Kuwonekera kwawo sikumangowonetsa malonda koma kumatsimikizira makasitomala za kutsitsimuka ndi khalidwe. Mawonekedwe awa ndi malo ogulitsa amphamvu m'madyerero wamba komanso malo ogulitsira.
Mosiyana ndi izi, mabokosi a masangweji a Kraft amakopa chidwi chapadziko lapansi, chaluso, komanso chowongolera chilengedwe. Maonekedwe awo a bulauni komanso mawonekedwe ake amalumikizana kuphweka komanso kudalirika, kutengera zomwe ogula amakonda zomwe zimakomera organic ndi zopangidwa ndi manja. Kwa mabizinesi omwe amayesetsa kugwirizanitsa mtundu wawo ndi zinthu zachilengedwe, Kraft pepala limapereka mawonekedwe apadera omwe amasiyanitsa zinthu pamashelefu odzaza anthu.
Kuphatikiza apo, kuyika kwa Kraft nthawi zambiri kumakhala kotentha komanso kwamunthu, ndikupanga chidziwitso chapadera chomwe chimalumikizana ndi makasitomala omwe amaika patsogolo kukhazikika. Kutha kusintha mabokosi a Kraft okhala ndi masitampu, zisindikizo, kapena kukhudza kolemba pamanja kumakulitsa kulumikizana uku. Pansi pake, mawonekedwe osawoneka bwino a mabokosi ambiri a Kraft amatha kuchepetsa kuwoneka kwazinthu, nthawi zina kumavutitsa kugula mwachidwi pokhapokha mazenera kapena zilembo zikuphatikizidwa.
Kafukufuku wa ogula akuwonetsa kuyamikira kwapang'onopang'ono kwapang'onopang'ono, kubwezerezedwanso, ndi kuyika kwa biodegradable, ndipo mabokosi amapepala a Kraft amagwirizana bwino ndi izi. Ngakhale pulasitiki ikadali yolamulira m'magawo ena chifukwa cha mawonekedwe ake oyera komanso am'tsogolo, kusintha kogwiritsa ntchito moyenera kukuwonetsa kuti mapepala a Kraft apitiliza kutchuka.
Pomaliza, kukopa kokongola sikungokhudza maonekedwe; ndi chida chanzeru chomwe chimaphatikiza mawonekedwe owoneka ndi zinthu zozama zomwe makasitomala amafuna pakugula kwawo.
Mwachidule, kuyerekeza kwa mabokosi a masangweji a mapepala a Kraft ndi zosankha zamapulasitiki zachikhalidwe kumapereka chithunzithunzi chokwanira cha mawonekedwe akusintha kwa ma CD. Pepala la Kraft limapambana pakukhazikika kwa chilengedwe komanso nthano zamtundu pomwe pang'onopang'ono limatseka mipata pakulimba komanso kukana chinyezi chifukwa cha zokutira zatsopano. Kupaka pulasitiki, panthawiyi, kumakhalabe ndi ubwino pachitetezo, kugwiritsidwanso ntchito, ndi mtengo, ngakhale kuti ndalama zake zakhala zikuchepa kwambiri.
Malamulo akamakulirakulira komanso ogula akukula mwachangu, mabokosi a masangweji a Kraft amawonetsa tsogolo lazonyamula masangweji. Mabizinesi ndi ogula onse ayenera kuyang'ana zomwe amaika patsogolo-kaya kupulumutsa mtengo ndi kusavutikira kapena udindo wanthawi yayitali wa chilengedwe ndi kusiyanasiyana kwamitundu-ndikusintha moyenera. Kupanga kusintha kwa pepala la Kraft sikumangothandizira machitidwe okhazikika komanso kumagwirizana ndi kayendetsedwe kadziko lonse kamene kamakhala kobiriwira, koganizira kwambiri.
Pamapeto pake, chisankho chabwino kwambiri chimasiyanasiyana malinga ndi zomwe zikuchitika, komabe zikuwonekeratu kuti mabokosi a masangweji a Kraft ndi ochulukirapo kuposa njira ina - ndi njira yopititsira patsogolo yomwe ikupanga tsogolo la ma CD a chakudya.
Ntchito yathu ndikukhala bizinesi ya zaka zana limodzi ndi mbiri yayitali. Tikhulupirira kuti UCHAMPAS idzakhala mnzanu wondisamalira kwambiri.